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    Amazon Extends Promotion for European Fashion Sellers

    Amazon Extends Promotion for European Fashion Sellers

    Amazon has extended the fashion promotion it launched for European sellers on March 1st; while originally set to end on February 28th, 2021, the promotion will now run until April 30th, 2021. During this time, European sellers with FBA or SFP products in the Clothing, Shoes and Bags categories are eligible to cut their referral fee to just 7% of the portion of the sale price of items that sell for more than £40 or €45.

    This extension is being offered in response to Amazon’s decision to limit shipments to essential items only during the COVID-19 pandemic, a move which temporarily lowered the value of its fulfillment programs for sellers in the fashion niche.

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